COFES Report: Bo Burlingham and Business Mojo

Saturday morning speaker at COFES in Scottsdale: Bo Burlingham, author and journalist from Inc Magazine.

He talked (actually talking as I write this) about companies that choose to be great — not necessarily big.

Entrepreneurs who choose to do the right thing for their employees and not necessarily what will simply make the most money.

Entrepreneurs who are *artists* who happen to work in a medium of products and business building.

Entrepreneurs who build companies that have a great spirit of winning and doing the right thing.

These are entrepreneurs with mojo according to Bo.

Inspiring thoughts for not only entrepreneurs but for product designers too.

Let's all be mojo people, as much as our business realities allow.

– Jon

Jon Hirschtick

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