{"id":56099,"date":"2024-09-30T08:00:36","date_gmt":"2024-09-30T12:00:36","guid":{"rendered":"https:\/\/blogs.solidworks.com\/solidworksblog\/?p=56099"},"modified":"2024-09-25T16:53:23","modified_gmt":"2024-09-25T20:53:23","slug":"three-is-a-magic-number-born-to-design-podcast-tigoona","status":"publish","type":"post","link":"https:\/\/blogs.solidworks.com\/solidworksblog\/2024\/09\/three-is-a-magic-number-born-to-design-podcast-tigoona.html","title":{"rendered":"Three, is a Magic Number [Born to Design Podcast: Tigoona]"},"content":{"rendered":"
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\u201cTigoona is from the word \u2018teen guna\u2019 in Hindi, and the idea is essentially about driving 3 times business, 3 times safety, 3 times comfort, 3 times reach and 3 times pride. We believe that the ones who give should always get back \u2018teen guna\u2019.\u201d<\/em><\/p>\n

– Abhijit Bansod, (founder ABD Studio)<\/p>\n

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Did you know there are more than 10 million street vendors in India? \u00a0\u00a0Many rely on bicycles or push carts to transport their goods to market. \u00a0\u00a0\u00a0\u00a0Imagine having to push a bike stacked with over 120kg (~260lbs) of coconuts through streets packed with people, animals and any number of other obstacles and you\u2019ll get the idea.\u00a0 And, some folks do this every day.<\/p>\n

Today, we are speaking with Abhijit Bansod, founder of Studio ABD<\/a>, a design studio dedicated to creating goods based on the concept of \u201cIndian\u201d design. More importantly, however, this is also the story of how Abjihit came to develop Tigoona<\/a>, a safer, more reliable and highly effective transport solution for India\u2019s many street vendors.
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